Category: Advertising

Google reportedly plans to ban post-election day political ads

[ad_1] Google will not run any election-related ads after polls for the US presidential election close on November 3rd, according to Axios. In an email obtained by the publication, the search giant warns advertisers they won’t be able to run ads “referencing candidates, the election or its outcome, given that an unprecedented amount of votes […]

TikTok bans ads for fasting apps and weight loss supplements

[ad_1] “As a society, weight stigma and body shaming pose both individual and cultural challenges, and we know that the internet, if left unchecked, has the risk of exacerbating such issues,” the company said. “That’s why we’re focused on working to safeguard our community from harmful content and behavior while supporting an inclusive — and […]

EA pulls ads from ‘UFC 4’ replays after widespread complaints

[ad_1] Critics complained not just that they were seeing ads in a paid game, but that the timing was dishonest. The ads appeared roughly two weeks after UFC 4’s launch, or well after initial reviews. If you were an early adopter, you wouldn’t have realized you were in store for a marketing blitz. While advertisers […]

Google says its free services are ‘at risk’ over Australia’s proposed law

[ad_1] Google’s YouTube blog pits large publishers like News Corp against individual creators. “Under this law, big news businesses can seek access to data about viewers’ use of our products,” it wrote. “They could use [that data to] try to appear higher in rankings on YouTube, disadvantaging all other creators.” The company added that the […]

Facebook will label ads from politically connected publications

[ad_1] The social media giant plans to impose other restrictions as well. The company says it won’t include their content in Facebook News. They also won’t have access to the Messenger Business Platform and WhatsApp business API.  “… we believe it’s important to ensure when it comes to advertising, these Pages are held to the […]

EU antitrust regulators are investigating Google’s Fitbit purchase

[ad_1] Google has long said it would not use Fitbit data for targeted ads and that the deal “was about devices, not data.” It pledged to silo Fitbit’s health data to keep it separate from its ad business, and it affirmed that plan to EU regulators last month in an attempt to stave off an […]

Google starts testing its replacement for third-party cookies

[ad_1] Google has taken one step closer to banishing third-party cookies from Chrome. The internet giant has started testing its trust tokens with developers, with promises that more would move to live tests “soon.” As before, the company hoped to phase out third-party cookies in Chrome once it could meet the needs of both users […]

The recent ad boycott hasn’t slowed down Facebook

[ad_1] During a call with analysts, Mark Zuckerberg said that hate speech and misinformation are only a “small part” of the content on Facebook. “We do not profit from misinformation or hate,” he said. It’s not necessarily a surprise that Facebook would continue to flourish in the face of an advertiser backlash. While large corporations […]

Facebook may pause political ads prior to the 2020 election

[ad_1] Facebook could make a major change to its advertising policies in an effort to fight election-related misinformation. The social network is considering a ban on political advertising in the U.S. in the days before the 2020 election, Bloomberg reports.  Unlike Twitter, which banned political ads entirely last year, Facebook’s plan would only limit ads […]

Ad boycott leaders say meeting with Zuckerberg was ‘a disappointment’

[ad_1] .@JGo4Justice: “Instead of committing to a timeline to root out hate and disinformation on Facebook, the company’s leaders delivered the same old talking points to try to placate us without meeting our demands.” 2/ #StopHateForProfit #ChangeTheTerms — Free Press (@freepress) July 7, 2020 Color of Change President Rashad Robinson, who was also at the […]