Category: comcast

AT&T and Comcast test ‘verified’ phone calls to fight spam

[ad_1] While AT&T and Comcast have been able to verify calls between their own customers, earlier this month, they successfully tested verifying calls between providers. They believe this is the first time separate providers have used the SHAKEN/STIR protocol (which applies a kind of digital signature to every phone). In a press release today, the […]

Get ready for targeted ads on your smart TV

[ad_1] The companies are calling themselves a consortium, and they’ve dubbed this “Project OAR,” or Open Addressable Ready. Once developed, the new, open standard will make it possible for all connected TV companies to sell targeted ads in scheduled and on-demand programs. While this will theoretically make ads more successful and therefore more valuable, it […]