Category: facebook ads

Researchers: Facebook’s ad transparency tools are ‘easy to evade’

[ad_1] In a new paper out of New York University’s Tandon School of Engineering, researchers found that thousands of advertisers were able to run more than 357,000 political ads without disclosing who was behind them. The researchers, Laura Edelson, Tobias Lauinger and Damon McCoy, studied the company’s Ad Library for more than a year, and […]

Facebook removes Trump campaign’s ‘census’ ads

[ad_1] The move is notable because Facebook has previously been reluctant to apply its rules to politicians. But on Thursday, the company confirmed the ads’ removal. “There are policies in place to prevent confusion around the official U.S. Census and this is an example of those being enforced,” Facebook spokesperson Andy Stone wrote in a […]

‘Norsemen’ producer gamed Netflix’s algorithm with Facebook ads

[ad_1] It’s a bit of a vicious circle, as Netflix is more willing than in the past to cancel shows that perhaps don’t hook enough viewers, yet it decides what to showcase in the so-called recommendation carousel. There’s only so much of that promotion space available, but one producer found a way to make sure […]