Category: halo cars

Lyft buys a startup that runs ads on top of ridesharing cars

[ad_1] Halo has a fairly simple business model: full-time, highly rated drivers who signed up (applications are closed due to high demand) got up to $400 per month for agreeing to carry a connected, video-capable ad installation on their cars while they worked. Effectively, the promos are smart outdoor ads on wheels — advertisers know […]