Category: higher ground

Spotify’s podcast power play | Engadget

[ad_1] Spotify’s podcast push actually began in 2017. During a test in Germany, the company noticed a music publisher had posted audiobooks and other content on the service. Over time, it became popular, and Spotify realized it might be on to something. “We realized that [for] people who were already in love with Spotify for […]

Spotify signs the Obamas to an exclusive podcast deal

[ad_1] Under the multiyear deal, the Obamas will develop and produce podcasts across a number of topics with a new division of their company called Higher Ground Audio. “We’re thrilled to have the opportunity to amplify voices that are too often ignored or silenced altogether, and through Spotify, we can share those stories with the […]