Apple Music will pay up to $50 million of indie label royalties in advance

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The company wrote in its letter:

“These are difficult times for the music industry globally. Livelihoods are at risk, with multiple sources of income that our industry relies on vanishing overnight. Apple has a deep, decades-long history with music, and we are proud to be in close partnership with the best labels and artists in the world. We want to help.”

Some of Apple Music’s rivals also previously banded together to come to musicians’ and industry workers’ aid. Amazon Music, Facebook, SiriusXM, Pandora, Spotify, Tidal and YouTube Music pledged to contribute to MusiCare’s COVID-19 relief fund. Spotify made it easy to donate to artists, as well, and vowed to match up to $10 million in donations. Meanwhile, SoundCloud and Bandsintown are helping artists earn money from their online concerts streamed via Twitch.

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