The Indian store will offer personalized engraving in English, Bengali, Gujarati, Hindi, Kannada, Marathi, Tamil and Telugu for AirPods and in English for iPad and Apple Pencil. Like in other regions, the company will enforce contactless delivery in the country as a precautionary measure against COVID—19.

iPhones are a popular premium smartphone among Indian consumers, but Apple has a tiny marketshare as a whole and Android remains the dominant mobile platform. It remains to be seen whether establishing a retail presence in the South Asian nation can help the tech giant win over more potential customers.