The company had closed its retail locations following the coronavirus outbreak in March, but had not started reopening them as Apple had done with its retail locations. According to The Verge, Microsoft had plans in place to wind down retail operations sometime next year, but the company accelerated those plans due to the coronavirus pandemic. Before today, Microsoft had operated a first-party physical retail presence for almost 11 years. With today’s announcement, it’s closing 83 locations. Like the Apple Store, the company’s retail chain was a way for Microsoft to highlight its latest products and the strength of its ecosystem. Microsoft said the decision will result in a pre-tax charge of approximately $450 million, which the company will record in its current fiscal quarter.

“It is a new day for how Microsoft Store team members will serve all customers,” said Porter. “We are energized about the opportunity to innovate in how we engage with all customers, maximize our talent for greatest impact, and most importantly help our valued customers achieve more.”

The decision to close its retail stores comes in the same week that Microsoft said it’s shutting down its Mixer streaming service.

Update 1:06PM ET: Added additional context and comment from Microsoft.