Depending on your tier, you’ll have access to various originals, TV shows, films, sports and news content. It will also have exclusive Olympics content this summer, including the Opening and Closing ceremonies live from Tokyo before they air on NBC in primetime.

Execs also showed off the Peacock app, which will immediately begin streaming video when you open it. As one would expect for a service in 2020, it will offer kids content filtering and parental controls, as well as custom profiles. For the investors, they showed off a lot of the advertising technology that’s backing the service, and claim that it will offer a new level of transparency for why you’re seeing certain ads, as well as advertising that’s relevant to viewers. They targeted 30 – 35 million active users by the end of 2024, a number that compares to Disney+’s estimate of 60 to 90 million subscribers by then. One difference is that Comcast/NBC is pitching this service (at least right now) for the US only.